Launch of The Strategic Framework for Malaria Communication at the Country Level
A road map for enhancing the impact of communication in malaria control efforts at the country level
Press release, 05.09.2012Tweet
Roll Back Malaria Partnership is pleased to announce the launch of The Strategic Framework for Malaria Communication at the Country Level - a key reference document for policy makers and a road map for enhancing the impact of communication in malaria control efforts at the country level.
The Strategic Framework is the result of the work of a broad range of stakeholders and partners working together to better integrate communication into malaria control and chart out a research, implementation and evaluation agenda for the next five years. Special thanks go to the following organizations for their steadfast technical and/or financial support in the drafting of this document: President’s Malaria Initiative, FHI360/C-Change Project, International Federation of Red Cross and Red Crescent Societies, Johns Hopkins University-Center for Communication Programs, Malaria No More, Population Services International, and UNICEF.
“The Strategic Framework outlines clear priorities for strengthening country capacity, honing program strategies, and sharing best practices of evidence-based communication as part of our work to control, eliminate, and ultimately eradicate malaria. It provides for significant steps forward, and for a change in both ambition and innovation in tackling malaria” said Dr Fatoumata Nafo-Traore, Executive Director, RBM Partnership.
The Strategic Framework ensures that communication is placed high on the agendas of malaria policy makers and national malaria control strategies in line with the Global Malaria Action Plan (GMAP).
“At this point in the long fight against malaria, we need to ensure that evidence-based communication is a core component of national malaria control policy. This Strategic Framework is an important step towards achieving this goal” said Dr Elizabeth Fox, Director, Global Health Bureau, U.S. Agency for International Development.
The Strategic Framework was launched at the 13th East Africa Sub-Regional Network (EARN) Annual Meeting on September 5, 2012 where commitments were made by assembled partners, National Malaria Control Programs, regional networks, and partners to integrate communication in country roadmaps for 2013 onward and to support the global dissemination of the Strategic Framework.
For additional information, please contact: Pru Smith, Senior Advisor, Communications and Advocacy, Roll Back Malaria Partnership Secretariat,
+41 22 79 14586
The Roll Back Malaria Partnership (RBM) is the global framework for coordinated action against malaria. Founded in 1998 by UNICEF, WHO, UNDP and the World Bank and strengthened by the expertise, resources and commitment of more than 500 partner organizations, RBM is a public-private partnership that facilitates the incubation of new ideas, lends support to innovative approaches, promotes high-level political commitment and keeps malaria high on the global agenda by enabling, harmonizing and amplifying partner-driven advocacy initiatives. RBM secures policy guidance and financial and technical support for control efforts in countries and monitors progress towards universal goals. The RBM Secretariat is hosted at WHO in Geneva, Switzerland.